Developer Partner Program

Join our Developer Partner Program to provide certified solutions to thousands of Mercado Libre sellers! With this program we promote the use of our open platform to create seller solutions.
Here you will find all the information needed to start your application certification process.
Besides, we will tell you about the requirements our partners need to meet and the benefits granted.

Contents

→What the evaluation method for application certification will be like
   ↳Requirements
       ↳Number of active users
       ↳Active user GMV(e)
       ↳New functionality implementation timing
       ↳Number of Certified Developers
       ↳Evaluation method for application certification
→What are our program benefits


What the evaluation method for application certification will be like

The following items have been defined in this program and will be considered to determine an application performance.


Requirements

Number of active users

An application will be ready for certification when a certain number of users has been recurrently interacting for the last 3 months.

The following thresholds apply to Argentina (MLA), Mexico (MLM), Brazil (MLB), Uruguay (MLU), Chile (MLC) and Colombia (MCO).

Customers MLA MLM MLB MCO MLC MLU
Level 1 200 150 350 80 70 100
Level 2 100 60 250 40 45 60
Level 3 50 30 100 20 20 30
Level 4 > = 3 > = 3 > = 3 > = 3 > = 3 > = 3

Active user GMV (e)

Meeting the monthly seller GMV(e) number quota of sellers-customers (active users) that you have will be required for the different program levels. This quota will be measured month by month (M - 1).

Note:
GMV(e) is the monthly USD billing of active users. This metric allows to define the type of customer using each application taking into account their billing, transactions, account size, etc.
GMV(e) MLA MLM MLB MCO MLC MLU
Level 1 7.000.000 4.000.000 20.000.000 600.000 750.000 750.000
Level 2 3.000.000 1.300.000 10.000.000 200.000 300.000 500.000
Level 3 1.000.000 500.000 2.500.000 100.000 100.000 100.000
Nivel 4 2.000 1.000 2.000 1.000 1.000 1.000

New functionality implementation timing

We suggest taking the following table into account. We will start letting you know about the implementation priority of new functionality to be launched. The following table shows the number of development days needed:

Partner Program
Priority Level 4 Level 3 Level 2 Level 1
Low 120 90 75 60
Medium 90 75 60 45
High 75 50 40 30

Considerations

  • They are calendar days.
  • No more than 5 initiatives per quarter, and they may have different priorities.
  • Days will be counted from the day communication is sent.
  • This requirement is valid starting in 2020, and all start in "zero base" as the new starting point.
  • If you don´t meet the deadline for development, you can lose your certification. To recover it, you must develop the functionality with a new agreed term.

Number of Certified Developers

Your business developer team should take a test to evaluate their knowledge about our API. 30 minutes are allowed for the exam and the passing result should be 60% or over. Per the response percentage, the level will be:

  • 60%: Basic Level
  • 80%: Medium Level
  • 95%: Expert Level
Active users Certified partners Experts Medium Basic
Level 1 5 3 2 -
Level 2 4 2 1 1
Level 3 3 - - 3
Level 4 1 - - 1

Evaluation method for application certification

From Mercado Libre we will send, once every quarter, an NPS survey to all active users (analyzing user and integrator) in order to know the degree of loyalty/satisfaction of the user in relation to the application.

The question of the survey will be: on a scale of 0 to 10, what is the probability that you recommend an integrator to other vendors? Being 10 (ten) very satisfied and 0 (zero) very dissatisfied).

Important:
To achieve Gold and Platinum levels, there must be a minimum number of surveys and 1% response from active users for sample representation.
Requirements MLB MLA MLM
# Minimum Surveys 30 25 15
% Responses / Active Users 1% 1% 1%

Negative NPS Level 4 Level 3 Level 2 Level 1
N/A N/A N/A > = 20% > = 40%

Note:
The NPS (Net Promoter Score) is a tool to measure the clients loyalty to a company based on the recommendations.
How is the NPS calculated?
This value is obtained from asking your customers on a scale of 0 to 10 how much they would recommend your application. The results are divided into promoters (10 and 9) liabilities (7 and 8) and detractors (0 to 6). Then, the percentage of promoter clients we subtract the detractors. If the result is positive it is considered good and if it is +50 it is considered excellent.

What are our program benefits

You will get benefits from this program. Learn about them!

Partner Certificado Partner Silver Partner Gold Partner Platinum
Medal distinction App Certified
Listing in our App Store
Direct contact with Tech Partners (Business Engineers)
Participation in Certified Partner Summit
Business trainings with business units
25% discount in Mercado Libre partner events sponsorship *
Participation in webinars and workshops as speaker
Direct contact with KAM (Business Engineers)
50% discount in Mercado Libre partner events sponsorship *
Distinction in our App Store
Contact with strategic sellers sponsored by Mercado Libre
Highlighted as Success Case in Sellers Center
70% discount in Mercado Libre partner events sponsorship *
Partner Certificado Partner Silver Partner Gold Partner Platinum
Mercado Libre Experts share Agile Development and Methodology practices.
Access to community in Slack and enhanced communication with community.
Access to error and statistics reports for better integration.
UX and System Architecture mentoring.
Participation in technology meetups.
Response from our support team in 6 business hours.
Participation in technology events.
Access to Cloud Services free trials.
Priority in our API new resources.
Support responses in 3 business hours.
Participation as speaker in Latin American IT events promoting best technology practices.
VIP help from support team.
Partner Certificado Partner Silver Partner Gold Partner Platinum
Access to business modeling mentoring.
Experts in discovery process instances determine the relevance of the problem resolved by the tool and potential MVP construction.
Access to competitive integrator ecosystem environment to determine level of opportunity and relevance at different stages.
Liaison with users for technical and commercial validations.
Access to accelerators and investment funds to submit investment deck.

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*In 2020, it will be available only for Argentina.

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